It’s time to have your say.

Bold & Strong: Presenting the shEqual Survey Results

The shEqual Survey was an industry wide survey designed to measure attitudes towards gender equality among everyone who works in and around Australian advertising. The results of the survey will be presenting live in a free online event.

7th December
10am – 11.30am (AEST)

Register here


The results will be presented by Empirical Research, followed by an industry panel to discuss one of the main themes to come out of the survey results – how we can take bold & strong action for gender equality.

Featuring special guest The Hon Gabrielle Williams MP and MC’d by Bec Brideson.

Laura Nice, co-CEO at OMD Australia
Jim Gall, CEO at Clemenger BBDO
Jasmin Bedir CEO at Innocean Worldwide Aust. and Founder of Fck The Cupcakes
Katarina Matic, Senior Creative at Bullfrog

Participants will also be receiving a summary of the survey results.

Pledge to transform advertising.

Whether you create, commission or consume advertising, you can take action. Big or small. Because every step towards advertising equality moves society in the right direction.

People from these organisations have already taken the pledge – join them!

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    Not in the ad industry?

    Find out how you can play a role in advertising equality.

    Join us

    Registration for shEqual’s Gender Equality in Advertising program is now open!

    This two-part training is designed for professionals in the advertising industry.

    Part 1: November 30th, 2021 (3hrs)
    Part 2: December 1st, 2021 (3hrs)

    Come and learn about the impact of gender inequality in advertising, the business and brand benefits of authentically portraying women, men and gender diverse people and how this can be realised in your work.

    This training is the only gender equality training specifically developed with and for the advertising industry. Registration for this two day course is open now for $402 per person.

    Places are limited so sign up now to secure your spot.

    Register interest

    Consumers are powerful too

    Members of the community play an important role in transforming advertising.

    Not only can you proactively support brands that promote gender equality, but you can lodge a complaint about sexist advertising with Ad Standards.

    Find out how in our Reporting Toolkit.

    Read more